At Tuku Iho, we are more than a brand, we are kaitiaki of a story that shaped Aotearoa. Founded to honour our kuia, Dame Whina Cooper’s, extraordinary contributions to Māori rights and unity, our kaupapa is to celebrate her unwavering spirit and ensure her legacy lives on.

Through our collections, we aim to empower you to wear her story with pride. Each design reflects her timeless wisdom and our shared hope for a future where mokopuna thrive in a world shaped by her vision.